The Financial Conduct Authority (FCA) in the UK published guidance on financial promotions and customer communications in social media in 2014. It’s intended to clarify the FCA’s approach to the supervision of financial promotions.
To help you digest the most important implications of the guidance, this summary includes:
- How the FCA defines social media
- What qualifies as a ‘financial promotion’
- Who is responsible for ‘shared’ social media content
Download the white paper now to get a head start on meeting the FCA’s requirements for social media.