Data Security: Evolving Your Backup and Archive Strategies for a Data-driven World

by Sonya Duffin

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Data is essential to any organization's success in today's AI-fueled business landscape. It drives innovation, informs decision-making, and enhances customer experiences. As we mark World Backup Day, it's a timely reminder to reassess and evolve our backup and archive strategies by adopting robust data management best practices.

Implementing these top 5 data security best practices must be a priority:

  1. Implement multi-layered access controls: Limits access to sensitive data based on roles and responsibilities. This includes role-based access controls, known as RBAC, and multi-factor authentication, commonly known as MFA. Additional security should be mandated with strict password policies, enforcing strong passwords and regular updates to prevent unauthorized access.
  2. Mandate data encryption: Ensure data is encrypted both during transit and at rest to prevent unauthorized access.
  3. Ensure storage is immutable: Store data in an immutable format so it cannot be altered or deleted, even in the event of a cyberattack.
  4. Adopt a zero-trust approach: Adopting a zero-trust model means every user and device must be continuously authenticated and authorized, reducing the risk of insider threats and external breaches.
  5. Add secure encryption keys: Use secure encryption keys to protect data both in storage and during transmission.

Benefits of robust data security

By adopting these best practices, organizations can ensure their data is resilient, trustworthy, and always available for data-driven projects and AI initiatives. This approach not only safeguards against cyber threats but also supports business continuity and innovation.

Time to build an intelligent data ecosystem

As we move forward in this data-driven world, it's crucial to evolve our mindset and strategies to meet new data challenges. By building an intelligent data ecosystem with robust backup and security measures, businesses can unlock the full potential of their data while ensuring its integrity and availability.

So, let’s evolve our data management strategies and best practices this World Backup Day. 

Want to learn more about how Smarsh can help empower your organization to thrive in this rapidly changing data landscape with a modern archive? Don’t just take our word for it, read the Forrester Total Economic Impact™ study. Commissioned by Smarsh and conducted by Forrester Consulting, this study provides a framework for evaluating the potential return on investment (ROI) that enterprises can realize by deploying Smarsh.

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Sonya Duffin
Smarsh Blog

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