Compliance

Empower Your Employees to Collaborate — and Stay Compliant

by Smarsh

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Failure to comply with regulatory requirements to capture, retain and supervise all business-related digital communications in today’s world of hybrid work is simply not an option, but it does present interesting challenges for today’s financial organizations.

In the past few years, we’ve seen a massive increase in electronic communications data in the form of text messaging and collaboration tools like Microsoft Teams, Zoom and Slack. The flexibility for many businesses to work from anywhere has increased the use of these communications tools; hybrid models are used by 63% of high-revenue growth companies. That has made the supervision of these communications a challenge not every enterprise firm is equipped to handle.

With an estimated 319.6 billion emails sent every day and over 6 billion text messages sent each day, a lot can go wrong if this growing volume of data is not properly overseen.

Watch the full conversation here.

Organizations in regulated industries are at risk for substantial fines, unpleasant headlines and costly reputational damage. While valuable, remote and hybrid work can't go unsupervised.

In our recent webinar, Collaborative Communication and Compliance, we discussed today’s communication trends, pain points, techniques and best practices enterprise financial organizations.

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Business enablement

Enterprise financial services organizations cannot conduct business without enabling employees to communicate using the necessary technology — and with the proper supervision. By understanding how employees communicate, a business can put proper supervision processes, procedures and technologies in place to allow people to do their jobs while complying with regulatory oversight requirements to protect the firm.

In the past, many firms opted for prohibition policies as new channels entered the market. If the firm was unsure how to supervise certain channels, they’d simply instruct employees not to use them. But the simple fact is that check-the-box prohibition policies alone are not enough.

Prohibition cannot be sustained in today’s digital world without the necessary oversight. Employees will still use these unsanctioned channels, and the regulators are paying attention — and bringing enforcement actions. We’ve seen that simply having prohibition policies in place but failing to follow up and monitor the prohibited channels has consequences — and can come with big fines. If the firm is unaware that prohibited channels are, in fact, being used and has no oversight of these activities, this can lead to expensive problems in the future. Employees are often not acting with malicious intent by using channels outside of the designated scope. They’re trying to be proactive and productive, to get the job done.

Shackling your employees technologically threatens to lower productivity. When employees are offered better communication technology and skills, productivity can increase by up to 30%. But firms that provide their employees with better communications technology must also be able to supervise booming amounts of data across multiple channels. Firms need a solution that empowers them to say yes to these new technologies and tools — and stay compliant.

"We have to really inspect what we're capturing and how we protect it because the volume has gone from millions to hundreds of millions to billions in the volume of messages coming in."

-- Blane Warrene, VP Product Management, Smarsh

A shift to cloud

As data volumes explode unabated, technological advancements must be seized. Today, more than 18 million text messages are sent every minute of the day; approximately 4 billion instant messages are sent daily on Discord alone. Manual supervision of this communications data is effectively impossible. Enterprises must adopt artificial intelligence and machine learning if they want to analyze and supervise their communications data efficiently and cost-effectively. Today, cloud-based services offer cost-effective scaling of increasing data storage, and the Smarsh cloud-based service can offer AI and machine learning to augment supervision

While some enterprise organizations may fear a lack of security when transferring to the cloud, Gartner estimates public cloud services will suffer at least 60% fewer security incidents than those in traditional data centers.

Cloud services enable enterprises to keep up with the speed of data, offering reliability and scalability in their communications supervision — while adhering to regulatory and legal requirements.

Evaluation and planning

Minimizing compliance and regulatory risks requires a high-level of evaluation and forethought. To accomplish this, an organization needs to first establish a baseline. That can be done by finding what communication channel is already in use and working without any problems.

Once that's established, there are two main questions to ask when evaluating a new channel. The first question to ask is about the tool. Can this tool capture the data it needs from the new channel for compliance or management security purposes? If the answer is no that presents a series of problems for the company. In that situation, the company needs to be highly aware of how its people are using that channel.

The second question is about efficiency. Does this tool create the desired outcome, capturing the necessary data without inconveniencing or deterring employees? An enterprise needs a tool that is intuitive for employees to pick up quickly and use it to produce for the business. A company cannot afford to have its employees retreat to non-sanctioned tools because the ones put in place are overly complex or difficult to navigate.

"Step one is to look at your policies," says Warrene. "Are they current with what people can do and should we tune them? Should we educate? Should we take steps to make sure we understand if they're effective?"

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