Manage and broadcast social media posts with confidence

More and more businesses are realizing the value of connecting with clients via social media. Hootsuite and Smarsh integrate to bring compliance, security and archiving to the Hootsuite platform. Social media owners can post content freely using Hootsuite while Smarsh automatically checks content for compliance and security violations using its approval workflow. All content can be archived with Smarsh for enhanced supervision and e-discovery. Smarsh capture and archiving for Hootsuite enables:

  • Comprehensive compliance: Smarsh captures Hootsuite posts in real-time, performing real-time review to ensure they meet corporate, legal, and regulatory policies. If approved, content is automatically posted. If rejected, posts together with the activity surrounding them are retained and archived.
  • Automated archiving: Smarsh Capture integrates seamlessly with the Smarsh Enterprise Archive for accurate and fast search, management and export. All approved, rejected and altered Hootsuite content is automatically archived.
  • Fast, effective supervision and e-discovery: All content can be supervised, collected, added to cases, reviewed, placed on legal hold and exported in a variety of formats in preparation for litigation and internal investigations.
  • End-to-end security: Whether data is in transit or at rest.

Key Features

API driven Capture

Direct source capture

All social media content is captured directly from the source provider. Content is retained in its native format with chain of custody preserved.

Message threading, attachments and context

All messages are retained in full context including files, images and videos. Message threading displays conversations as they originally happened for ease of and more powerful review.
Profile enablement

Profile enablement

Social profiles can be enabled for an individual or whole organization. These profiles include user acceptance status updates.
Personas and Identity Management

Identity management

Smarsh supports an automated provisioning workflow using directory synchronization services and identity management tools.
Any device, location or network

Any device, location or network

Social conversations are captured regardless of a user’s device, location or network. Employees can continue to work on the go while maintaining compliance.

Powerful search

All messages are automatically indexed for speedy retrieval. Users can search for social media content based on user, date range, keywords or content tagged to specific cases, events or topics.

Content Approval, moderation and controls

With certain deployments, content approval workflows can be enabled in real-time to ensure full legal, corporate and regulatory compliance for social media. Natively moderated controls across text, attachments, images and links can be set up to prevent unauthorized access and threats.

Smarsh or external archive support

Retain social media communications in the Smarsh Enterprise Archive – an immutable and context-aware data store – or any other archive, application or data lake. Connected Apps are available for optimized supervision and e-discovery.